Gucci Goes for the Hippie Look
New cruise wear line shows off Gucci’s love for the 70’s.
Gucci unleashed a new flair for the power of the flower at their recent showing in Rome, where they are also celebrating 70 years of Gucci in Italy.
Gucci is one of a growing line of fashion houses showing off a “cruise wear” or pre-spring collection in addition to summer and winter wear, eyeing the line as an important niche to keep customer interest in a global economic downturn.
“Everyone is doing cruise (collections) because customers and the market are now very demanding and people need to always have fresher pieces and new things in the store,” Giannini said before the show, which was watched by actress Claire Danes.
Models decked out in flowery prints and peppermint stripes took to the runway with oversized python-print bags in hand, chunky wedges on feet and cord belts tied at the waist.
Wide-leg white trousers paired with fitted jackets bearing metal buttons alternated with a mustard pantsuit and dark-blue or beige slacks. Breezy dresses in colors like saffron and turquoise flared out from the chest, often cinched at the waist or the neck with golden shells.
[...] up from our post last week, Gucci Hong Kong has sent us more information about the brand’s 70th anniversary bash, images [...]
color from the past, so wonderful,its shows life. HONG KONG WILLIE