Forever 21 comes to Hong Kong

Friday. 15 July. 2011. 9:35 am Views: 9,356

Fast-fashion brand to open in Causeway Bay.

forever 21 Forever 21 comes to Hong Kong

In case you hadn’t heard, the Korean-owned American brand is finally gracing Hong Kong with its presence, and we have all the details.

For those unfamiliar with Forever 21, think H&M with an even higher stock turnover and you’re pretty much there. This is fashion so fast it barely stops for breath – the latest trends made accessible but at prices that’ll have your bank balance breathing a sigh of relief. Cute, colourful and cheap – what’s not to love?!

forever 21 lookbook Forever 21 comes to Hong Kong

Forever 21 will open its flagship Hong Kong store in the six-storey Capitol Centre in Causeway Bay (currently home to Giordano and Watsons). This prime piece of retail space will set them back HK$11 million a month, double Giordano’s current rent. According to SCMP (via Retail In Asia), this means they will have to sell four or five items of clothing at an average price of HK$300 every minute in order to turn over a reasonable profit – that’s at least 6667 items a day!

If all goes well, we imagine that Forever 21 will roll out further branches around the city, in the style of similar foreign fast-fashion labels (like H&M, Bershka and Cotton On) that have made it to our shores.

 

48 Responses to “Forever 21 comes to Hong Kong”

  1. Finally!!!!!!!

    Sabrina at 10:08 am on July 15th, 2011
  2. when is the proposed opening date?

    Sabrina at 10:09 am on July 15th, 2011
  3. I heard it was meant to open this summer (2011) but the deal didn’t go through because of the high rent. Maybe they’ve renegotiated?

    Michele at 10:41 am on July 15th, 2011
  4. Well at least we got Holister

    xhale at 4:16 pm on July 15th, 2011
  5. yes. i heard that it was planned to open this summer 2011. so when will the opening dates right now?

    Boobebe at 1:52 pm on July 28th, 2011
  6. Has anyone checked to see if it has opened yet?

    Kyla at 1:13 pm on August 14th, 2011
  7. The Giordano is still there (though it says it should be closing within a week) so no, this hasn’t opened yet. All the other shops in the center has vacated though (including Japan Home Store, Cafe de Coral, Watsons… all gone…)

    Graidan at 5:14 pm on August 15th, 2011
  8. Hollister opens on the 19th!

    SR at 11:31 am on August 18th, 2011
  9. just walked past the locate the other day and the Giordano’s was having a going out of business sale and the watsons is already gone. Hopefully, the forever 21 deal came through and they will start construction soon!

    Sabrina at 8:48 pm on August 21st, 2011
  10. I thought forever21 was opening in August sometime? any idea of its exact opening date? i cant find it online anywhere?? thanks!

    sophie at 9:54 am on August 25th, 2011
  11. just saw your last comments.. hopefully this is all good news and forever21 will be there soon!

    sophie at 9:55 am on August 25th, 2011
  12. thanks for the information guys :)i really hope it would open this month!

    Kyla at 9:13 pm on September 1st, 2011
  13. Where is the exactly address in hongkong?

    lala at 9:14 am on September 6th, 2011
  14. any new news?

    sophie at 4:39 pm on September 6th, 2011
  15. I wished they opened it now!! yeh any new news?

    Michelle at 11:56 am on September 10th, 2011
  16. the site is under decoration… i think will open not early than Oct… the exact address in HK is Causeway Bay MTR exit F.

    KEN at 9:15 am on September 19th, 2011
  17. Thanks for the new info Ken :)

    Michelle at 11:48 am on September 27th, 2011
  18. Hi ppl , I went to Dubai shoped in Forever 21 loved it soo much .. but I live in China ..And go shopping in HK …. So im reallly happy forever 21 is opening in HK…so is Causeway Bay around the Harbour City Mall area ?? And when is it exactylly opening ???

    Awesome Girl at 12:52 pm on October 1st, 2011
  19. Since you guys noe so much abt Forever 21 … Where to get boots like ones on The Forever21 site …somewhere in HK???

    Awesome Girl at 12:55 pm on October 1st, 2011
  20. hi everyone :)my family and i are going to hongkong ang we really love forever 21! are there any news when the store would be finally open? were going there in nov 3 so i really do hope it opens before we go there :)

    golds at 7:29 pm on October 5th, 2011
  21. the store will be opening on 17th November – i have inside sources!!! And expect a groovy 3D opening ceremony! cant wait :)

    gossipgirl43 at 5:44 pm on October 11th, 2011
  22. Wait and where is casueway bay in hk??

    Awesome Girl at 9:31 pm on October 13th, 2011
  23. OMG ARE YOU SERIOUS?? 17 november??????

    bug at 1:10 pm on November 3rd, 2011
  24. BUT ITS A THURSDAY!!!!!!!

    bug at 1:11 pm on November 3rd, 2011
  25. WE HAVE SCHOOL ON THURSDAYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYYY AHHHHHHHHHHHHHHHHHHHHHHH

    bug at 1:11 pm on November 3rd, 2011
  26. CAN ANYBODY CONFIRM?

    spider at 1:12 pm on November 3rd, 2011
  27. PLEASE

    spider at 1:23 pm on November 3rd, 2011
  28. aren’t they suppose to make some noise near actual opening? or is this another new technique of marketing? lol

    JuJu at 4:40 pm on November 4th, 2011
  29. PLS CONFIRM THE DATE, AT LEAST SOMEONE SHD HV OWNERSHIP!

    NO BODY at 10:01 am on November 5th, 2011
  30. YEAH WHAT NO BODY SAID

    Sephy at 2:07 pm on November 6th, 2011
  31. unfortunately, it wont be opening on the 17th as mentioned before by someone.. my friend is organizing the marketing for this and it wont be open til January apparently…

    ss at 3:32 pm on November 7th, 2011
  32. Can you please ask your friend when it will open?

    Sephy at 6:22 pm on November 7th, 2011
  33. Just incase anybody wanna know
    I went past forever 21 last friday…. and they just started constructing the front part :(

    ahaha there was a hole at the side so peaked in. (there was barely nothing done yet )

    Tear at 4:49 pm on November 13th, 2011
  34. arggg, i want it to open!

    :) at 10:34 pm on November 22nd, 2011
  35. Can u plz tell me the location. Thanks

    Anonymous at 9:30 am on December 1st, 2011
  36. It is pretty much across from the Sogo department store in Causeway Bay. The whole building is scafolded.

    anonymous at 8:12 pm on December 4th, 2011
  37. do you know already when is the openning ?
    im coming to hong kong soon and i love forever 21

    no name at 10:32 pm on December 5th, 2011
  38. Which Sogo department? Is that the one in tsim sha tsui, kowloon?

    Anonymous at 10:12 am on December 6th, 2011
  39. Ok – someone must have insider knowledge. HK is a small place people…search your resources, there must be someone with links to the PR/Marketing firm that are organising the opening! I want access to F21 BEFORE XMAS!!!!

    Whitey at 5:02 pm on December 12th, 2011
  40. its the one in Causeway Bay near the MTR exit ( use to be the 3 story Watson store)

    Sidney at 8:57 am on December 13th, 2011
  41. Will open in mid January!!!!

    Anonymous at 3:31 pm on December 25th, 2011
  42. is it open??

    Georgie at 12:27 pm on December 26th, 2011
  43. hii everybody…
    i live in hngkong.. in kowloon… jordan.. is forever21 relly opening.. on 17th.. november

    sherpa.dolma@hotmail.com at 8:12 pm on December 27th, 2011
  44. GUYSSSSS!!! FOREVER 21 WILL OPEN ON THE 18th JANUARY 2012!!!!! :)

    Cherie at 11:42 am on December 30th, 2011
  45. REALLY?! Is there anywhere we can go to find the details for the opening? I WONT TO GOOOOO!!

    Mel at 10:01 am on January 1st, 2012
  46. @CHERIE REALLY? HOW DID YOU KNOW? WHERE DID YOU READ IT?

    hi at 9:41 pm on January 5th, 2012
  47. Update: we’re going to see a preview on Tuesday next week – will post live via our Twitter account @butterboom so follow there or wait till the next day to see all pix.

    admin at 2:49 pm on January 11th, 2012
  48. opens january 18th

    zoe at 10:58 am on January 18th, 2012





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