What are your top shops to hit to purchase outdoor-wear? Timberland, Gortex comes to mind but we recently attended a preview of Aigle and think this is a store that should be on your list. Aigle proves that outdoor-wear need not be boring. This 150 year old French brand makes quality stylish outdoor clothes that you can wear camping, hiking, skiing, sailing and all the rest.
Girls, work your butt and thigh muscles when you walk.
Reebok’s latest invention is called the EasyTone shoe. Created by former NASA engineer, the idea of the EasyTone is that the shoe comes with balance pods in the sole of the shoe that causes natural instability as you walk. This activates the muscles in your butt, thigh and calf areas, enabling you to tone these parts of your body while you walk. Sounds too good to be true? Try it out risk free, from now till August 31, your purchases of the EasyTone shoe comes with a “Satisfaction Guaranteed Program“. This means that if you are not fully happy with your purchase, just bring it back to the store to swap it for something else.
David Beckham, Missy Elliot and Rusell Simmons in Adidas Original TV ad.
If you haven’t noticed, all of the major sportwears brands have turned their focus to fusing fashion with sports recently. Adidas according to USA Today, is launching their global fashion label, Originals with their roster of celebrity and sports endorsers. Check out their new TV commercial for Originals here.
Hong Kong has a brand new sleek PUMA store that fuses sports with fashion.
The new PUMA Black Store is located on Level 1 of the IFC mall and carries exclusively the brand’s extensive range of designer collaboration collections.
Puma is injecting cool into sportswear with their collaborations with some of the cutting edge designers in fashion like Alexander McQueen, MIHARAYASUHIRO, Rudolf Dassler Schuhfabrik, Sergio Rossi and Schedoni. Store will officially open in mid December 2008 but we wanted to give you a sneak peak.
Adidas has opened their biggest store yet in Asia Pacific.
The new Adidas Original Concept store in Hong Kong has taken on a total lifestyle approach. They are bringing the workroom and the whole creative concept to the public in their store space with workbench tables and shoe molds, books, window display, exhibitions, library and interactive wall aka, the Trefoil wall.
Customers can design their own customized Adidas shoes with mi-Originals. With prices ranging from HK$899 to HK$1089, this is a great gift for your sneaker loving friends and family members. You know who they are, they obsess and collect sneakers, the same way we do with our Manolos and Louboutins.
You are invited to DMN for a party to launch a new L.A. brand.
De La Barracuda brings their popular T-shirts and fashions to the Mindstyle creative space in Delay No Mall. Now you can get De La Barracuda’s unique street wear and T-shirts in Hong Kong.
Why do you care? De La Barracuda’s’ L.A.-logo shirts have become staples for skaters to the celebrities and to party people alike. So if you’re into getting some instant street cred, make sure you make a pit stop at Delay No Mall. In true Barracuda style, there’s a party to official launch the brand in Hong Kong and you’re invited – get decked out this November 7th from 7-9pm.
Delay No Mall, 2/F, 68 Yee Wo Street, Causeway Bay
Nike gives you another reason to get shopping-active in Causeway Bay.
Another reason to wonder if there really is an “economic tsunami,” located at 7-11 Pak Sha Road, Causeway Bay, Nike takes sportswear retail to a whole new level and laughs in the face of global economic slowdown.
The new Nike Sportswear store carries the whole range of of their sportswear line: NSW, the Air Force 1, Windrunner, AW 77 Hoody, Nike Dunk, Air Max 90, Eugene Track Jacket, Crotez line and also exclusive seasonal Tokyo designed products. Sportswear just got fashionably complicated, now we will be spoilt for choice.