Sonia Rykiel Releases Knit Collection for H&M

Thursday. 18 February. 2010. 9:30 am

Sonia’s exclusive knitwear hits H&M in Hong Kong and around the world.

Sonia Rykiel’s recent team up with H&M keeps getting better. We reported about her H&M lingerie collection way back in December. This February she’s back again, giving us what she does best – knits!

The Rykiel for H&M knit collection is all set for international release on February 20, 2010. In this second installment, Sonia Rykiel comes up with colourful stripy knit pieces including sweaters, dresses, leggings and scarves.

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Rumour: MAC Is Out as Cosmetic Sponsor for New York Fashion Week

Friday. 3 July. 2009. 9:04 am

A change in make-up sponsors is in the air for the NYFW.

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We’re not usually up to posting rumors, but this one is a pretty much done deal that we’d like to share:

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Scarlett Johansson is the Fall Face of Mango 2009

Friday. 29 May. 2009. 9:12 am

ScarJo seems to model more than act these days.

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Mango’s Fall/Winter ad campaign will feature Scarlett Johansson, replacing Penelope Cruz (also her co-star in Vicky Christina Barcelona). Scarlett is repping so many brands these days we’re kind of missing her in new movies and missing that lonely lost girl she played so well in Lost in Translation.

From WWD:

Mango lauded Johansson’s qualities: “extraordinary personality, fun, young” and adding, “She’s Mango’s ideal urban woman, independent and cosmopolitan.”

Images for the upcoming campaign were shot in Los Angeles by Mario Sorrenti.

Expect to see Hong Kong trams and billboards covered with Scarlett’s face this Fall. We’ll see her on the big screen next in Iron Man 2 which she is filming now but won’t be out till next Summer.

Tod’s Sales Looking Good in 2008, Growth in 2009

Tuesday. 3 February. 2009. 10:14 am

The Italian brand posted a rise in 2008 profits in this economy.

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Looks like H&M and Mango aren’t the only fashion brands doing well, Tod’s just posted a 7.7% rise in revenue in 2008 to a total of nearly US$1 billion.

Italian fashion and luxury company Tod’s SpA (TOD.MI) expects to increase its sales and profits in 2009 despite the uncertain outlook, Chairman and Chief Executive Diego Della Valle said on Friday.

In 2008 Tod’s sales rose 7.7 percent to 707.5 million euros ($909 million) on a reported currency basis, the company said in a statement on its preliminary data. On a constant currency basis sales were up 9 percent at 716.4 million.

“The last part of the year has contributed to the good results that we present today,” Della Valle said in the statement.

Looking ahead to 2009, Tod’s is seeing good signs in sales both in directly owned stores as well as in the wholesale sales channel, Della Valle said.

“Even considering the high level of uncertainty that limits visibility on results, I believe … that our group can register a growth in sales and profit this year as well,” he said.

Interesting that the LAST part of 2008 was the big contributor to Tod’s sales, Santa was good to Tod’s. Good luck to Tod’s in 2009 as you’re keeping our favorite actress Gwenyth Paltrow employed until Iron Man 2.

The ‘Time’ Women in Luxury

Thursday. 2 October. 2008. 9:55 am

Time magazine spotlights the Women in Luxury

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We love success stories featuring powerful women at Butterboom. The latest issue of Time Style & Design focused out in early September, features 11 women who are changing the world…in style.

The Time supplement featured women who are shaking up the business of luxury and taking charge. Read about the CEO of giant cosmetic empire Lancome, to the talent agency boss that signs the likes of Scarlet Johansson for Louis Vuitton and Russia’s most successful homegrown high street retail fashion sensation founded by a 16 year old who’s still in high school. There’s also profiles on more well known names like Stella McCartney and Anya Hindmarch.

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