Wednesday. 10 March. 2010. 2:15 pm
A timely opening.

Breguet’s first boutique at 1881 Heritage in Tsim Sha Tsui represents a significant milestone as, up until now, Breguet watches could only be bought through Hong Kong’s watch retailers like Emperor Watch and Jewellery, Hour Glass, Prince Jewellery and King Fook Jewellery.
The new boutique is spread over two floors with a VIP room and exhibition space on the 2nd floor, its interior design inspired by Breguet’s antique pocket watch and Reine de Naples wrist-watch. To read more, go to Luxury Insider.
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Tuesday. 9 February. 2010. 9:22 am
The German watch brand launches its second store in Hong Kong.

Since 1994, Glaschute Original has provided the world with timepieces famous for using their own unique movements including a 10 proprietary movement innovation.
After the success of their first store in Hong Kong, Germany-based watch company as owned by the Swatch Group has decided to expand and put up a second location at the new “K11″ mall in Hanoi Road. The opening ceremony was held on January 21 with VP Sales of Glashütte Original, Mr. Dieter Pachner, President of Swatch Group Greater China and Australia, Mr. Kevin Rollenhagen, VP North Asia of Glashütte Original, Mr. Leo Poon and Director of Chow Tai Fook, Mr. Koo Tong Fat, as distinguished guests.
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Wednesday. 30 September. 2009. 9:40 am
A boutique dedicated to Chanel timepieces.

As of September 15, 2009, the Chanel Watch Boutique has been running with tick-tock precision at the City of Dreams in Macau. With Peter Marino at the design helm, the 1050 square foot space did well to take inspiration from Coco Chanel’s Paris apartment. The dominant scheme all over the shop are colors of black and gold, done in a very sleek and modern manner.
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Wednesday. 3 June. 2009. 11:26 am
IWC opens its first flagship store on June 1st, 2009.


Timepiece brand IWC Schaffhausen opened its very first flagship store in Hong Kong. Designed to give watch lovers a unique shopping experience they will never forget, the Swiss watch manufacturer takes it place on Canton Road in Kowloon.
Shoppers will be delighted to find the new “IWC Collection” exclusively stocked in this flagship store. Echoing the feel of a gentleman’s club, the store carries IWC’s most popular designs and presents it in elegant and sophisticated settings with each room specifically designed according to the company’s watch families- the Portuguese, Da Vinci, Ingenieur, Aquatimer and Pilot’s watches.
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Monday. 18 May. 2009. 9:21 am
Fashion Afternoon Tea at Clippers Lounge.

Jaeger Le-Coultre will be holding an exclusive preview of their new ladies’ watch collection at the Mandarin Oriental, Hong Kong this Thursday, May 21, 2009. Want to view their new collection before anyone else? Book a fashion afternoon tea at Clippers Lounge with your girlfriend and check out the latest watch collection from master watchmaker Jaeger Le-Coultre. Did we mention, M Missoni will be showcasing their summer fashion collection too.
We have a special treat for Butterboom VIPs. Butterboom has a table for 2 persons at the 3pm session of this fashion afternoon tea event to give-away. If you would like to win this table, please tell us why you would be interested to preview the Jaeger Le-Coultre collection and we will choose the person who submits the best answer at 5pm, Tuesday, May 19, 2009.
If you don’t win but would still like to go, we’ve made arrangements for a special ‘Butterboom VIP’ rate for you. See below for details.
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