Abercrombie & Fitch Gives Hong Kong a Preview of Next Weeks Flagship Store Opening

Friday. 3 August. 2012. 3:39 pm

An army of hot guys invades Pedder Building.

abercrombie hongkong Abercrombie & Fitch Gives Hong Kong a Preview of Next Weeks Flagship Store Opening

Today, Abercrombie and Fitch got Hong Kong excited about next weeks flagship store launch by having a photo call for its army of international “hot guys” at their prefer Building store.

The hot guys, wearing nothing but red pants, were waving to Central passerbys where almost every female we passed – no matter the age – were smiling, and smartphones were enabled for HK people to do all of A&Fs marketing for them.

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A Coat for Every Season: “WTS” with Elle Lee at the Max Mara Flagship

Thursday. 12 July. 2012. 2:29 pm

Former model/fashion blogger Elle Lee tells us: “What to shop!”

wts elleLee butterboom maxMara 000 A Coat for Every Season: WTS with Elle Lee at the Max Mara Flagship

It’s never too early to shop especially with nost Fall/Winter 2012 collections in stores now!

Even when Hong Kong seems its at its boiling point these days, winter can still be freezing. Brrrrr!

Which brand do I go for a clean cut coat with quality that never fails me?

While there are many I like, I chose to spotlight Max Mara as I not only like their designs but it gave me a good reason to check out their new flagship store in Central.

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Shanghainese and Proud at the New Shanghai Tang: “WTS” with Elle Lee

Tuesday. 19 June. 2012. 12:30 pm

Former model/fashion blogger Elle Lee tells us: “What to shop!”

wts elle lee butterboom June20121 Shanghainese and Proud at the New Shanghai Tang: “WTS” with Elle Lee

As a proud Shanghainese, I am not so proud of the fact that I never stepped into Shanghai Tang!

Maybe it’s my stubborn Shanghai genes that kept saying that being a true Shanghainese, I don’t need to shop at Shanghai Tang to be a stylish Shanghai lady. But after Butterboom.com‘s great photo gallery of the new flagship store that opened on Duddell Street, I decided to have a look so I had decided it was time for me to do the right thing – and I found a lot of great looks to share with you in this week’s post!

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Spring 2012 Footwear Trend: Shining Silver

Thursday. 7 June. 2012. 10:33 am

Whether it is platforms, sandals, flats or pumps, be on-trend with silver shoes.

Spring Trend Silver Shoes runway Spring 2012 Footwear Trend: Shining Silver

The Rodarte sisters took this trend to the max with mega high shine dynamite platforms. Whereas Marc Jacobs had a more demure space-age motif going on with silver accented pointed mules at Louis Vuitton. City chic was what Tomas Maier had in mind for Bottega Vaneta and flat strappy sandals felt just right with the aquatic theme at Chanel.

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Styling in Central: Interview with ‘The Strand’ Founder Beverley Cappleman

Wednesday. 6 June. 2012. 12:45 pm

After shopping in Soho or IFC drop by The Strand.

the strand beverly butterboom hk 04 Styling in Central: Interview with The Strand Founder Beverley Cappleman

We’ve introduced you to The Strand when it first opened last year and we’ve now gone back with our WTS columnist Elle Lee to talk to founder Beverley Cappleman about her 5-level Cochrane Street beauty/hair/style salon that is the must-go place along the Central escalator that caters to your every beauty need.

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Bulgari’s New Monete Jewellery Collection

Thursday. 31 May. 2012. 10:36 am

A tribute to relics of our past.

7862 Bulgari’s New Monete Jewellery CollectionIf there’s one thing Bulgari knows, it’s Italian fine jewellery. Presenting their new Monete jewellery collection, Bulgari revisits the motif of ancient coins and jewels, referred to by the Italian brand as “objets d’art”. In a 1982 interview, Nicola Bulgari explains “to these ancient coins, relics of the past, we offer a second chance at life: rather than closing them in a drawer, we transform them into living things”, exemplified by this very collection.

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MTM Custom-Blended Reishi Mask

Thursday. 31 May. 2012. 9:33 am

A mask that works the magic of Chinese herbs.

Custom blended Reishi Mask Mood Shot e1338255391562 MTM Custom Blended Reishi Mask
MTM has always been at the forefront of advanced and customized skincare by blending the best of what you already know into products you didn’t think possible. Utilizing their renowned Chinese herbal formulation, they introduce a Custom-blended Reishi Mask to the lineup. Seven powerful Chinese herbal extracts have been refined and packed into a rich and milky-smooth cream mask to provide a deep nourishing effect, while strengthening the skin and promoting regeneration. The efficacy of Chinese herbs is undeniable, so here’s to hoping this mask works as well as a bowl of Chinese herbal medicine.

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