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A new fragrance for the Burberry Body collection.
Burberry just launched a new fragrance called Body Tender. It’s a light, fresh and youthful fragrance with top notes of lemon and apple, a body of rose, jasmine and sandalwood and hints of vanilla and musk.
Cara Delevigne, fronts the campaign which was shot by Mario Testino under the creative direction of Christopher Bailey.
Retro silhouettes create an undeniable femininity.
Burberry Prorsum’s collections are always eagerly anticipated; since Christopher Bailey took the reigns the brands momentum has been unstoppable. Perhaps it is because their clothes are always so wearable or perhaps it is because they know the perfect mix between classic and playful, either way Burberry are kings of the castle. This season’s collection is characteristically chic; the signature trench is given yet another lease of life and volume is exploited to create a new, sensual silhouette.
A host of international celebrities help Burberry celebrate the opening of their Pacific Place store.
Burberry‘s Chief Creative Officer Christopher Bailey was in town last week to celebrate the opening of Burberry’s largest Asia Pacific store in Pacific Place.
Accompanying him was a star-studded turnout of guests that included British musician Carl Barat, who performed at the event, British actress and model Rosie Huntington-Whiteley, Girls Generation members Soo Young and Yuri, Chinese supermodel Du Juan, Chinese heart-throb Huang Xiao Ming, Hong Kong based actress Maggie Cheung and Cantopop star Denise Ho.
Burberry Childrenswear’s first store in Central.
British fashion brand Burberry opened their new childrenswear store in Central earlier this month. Burberry Childrenswear launched in 2007, with their first ever dedicated store opening here in Hong Kong. Since then, the brand has gone from strength to strength – this is the seventh Burberry Childrenswear store in Hong Kong – but their first in Central.
Designer’s first HK store opens in Silvercord.
It was probably about time that Burberry opened a flagship store in Hong Kong and, boy, has the London designer done it in style.
With LED screen walls outside, the store which opened in mid-August is in itself quite a statement in its location in Silvercord shopping mall in Tsim Sha Tsui, as designer Christopher Bailey wanted.
An extravaganza of British music, technology and fashion.
On 13 April, Burberry held a big bash to celebrate the recent opening of their most technologically advanced flagship store at Sparkle Roll Plaza in Beijing (we heard the 12,500 square-foot store has giant digital exterior 9x5m flat screen LED video walls and we’ve pics to prove that!).
Burberry’s first beauty counter in Hong Kong.
Burberry‘s first ever beauty counter at Faces in Lane Crawford over in Tsim Sha Tsui coincides with the launch of Burberry’s new ‘Beauty’ campaign shot under the creative direction of renowned photographer Christopher Bailey and photographed by the equally talented Mario Testino. Wendy Rowe, Burberry’s beauty consultant and seasoned make-up artist with over 20 years’ experience in the biz, was in charge of the look.
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