Jimmy Choo’s New Flagship Store Opens at The Landmark Hong Kong

Jimmy Choo opens their 4th free-standing HK store at The Landmark.

Jimmy Choo has just announced the opening of its 4th store in Hong Kong. Located on the ground floor of The Landmark, -Hong Kong’s main luxury fashion hub, home to big name brands like Dior and Gucci. The flagship store will feature Jimmy Choo shoes, bags, leather goods, sunglasses and the brand’s bridal shoe collection.

The store design is based on a palette of beige shades; of pale rose, sand and ivory with crystal drop chandeliers and mother of pearl finishes and fitted with over sized furniture in soft luxurious fabrics, Tamara Mellon, President of Jimmy Choo describes the store as “a boudoir”.

To make the opening really memorable, from November 5 to 13, The Landmark will be the exclusive carrier of the Jimmy Choo Project PEP collection, for all those looking to score some limited edition pieces.

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The Jimmy Choo Blythe Bag

Jimmy Choo gives us a business bag gone a little dominatrix.

If you’re looking for a bag to spice up your conservative office attire, check out the Jimmy Choo Blythe Bag. Sure, from a glance it’s the classic business bag, but look much closer and you’ll see the multiple buckles on the bottom giving a lot more punch – even verging on the dominatrix.

The Blythe bag is very functional, due in part to its wide zip making it easy to fit a laptop inside if you so choose. Penelope Cruz and Jessice Biel have been seen carrying this bag around in their day-to-day lives, looking glamorous as ever.

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H&M Collaborates With Jimmy Choo

Get ready for another one of H & M’s genius collaborations.

H&M has always been the brand to bring great designers to the masses with their fabulous collaborations. For its latest collaboration, H&M is teaming up with Jimmy Choo. This team-up is a special one, as it is the first time the high street line is working with an accessories brand.

Jimmy Choo will not only bring in shoes for women, but the collection will include his famous bags too. There will be shoes, bags and accessories for men too, which we are extremely curious to see.

The collection is slated to hit over 200 H&M stores worldwide on November 14. So, mark your calendars and get ready to score some Jimmy Choos at the ever fashion forward H&M!

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Jimmy Choo Supports Project PEP

Jimmy Choo and Elton John team up to help Simelela rape victims.

Jimmy Choo has teamed-up with the Elton John AIDS foundation for Project PEP. This fund raiser aims to support women with HIV and AIDS  in the Simelela Center in South Africa.  Jimmy Choo will release a capsule collection inspired by punk rock whereby 25% of the net profits from the sale of the capsule collection will go to Project PEP. Together with the Elton John AIDS foundation, the funds will do well to provide medical assistance, counseling and support to many under-privileged women.

Score some killer Jimmy Choos and support Project PEP.

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A Bright Bright Summer

Add some colours to your wardrobe this summer.

Bright colours have always been a trend for summer, this year, it just got a whole lot brighter.

From bold brights to shocking neon, color is big this season. Whether you’re brave enough to go head-to-toe bright, (few do unless you are a Cantopop or J-pop star) or prefer to mix colorful pieces with light neutrals and dark shades,  this is the season to add some colours to your outfits.

We highly recommend investing in some accessories, they are an easy way to add some colours to your assemble.  Carry a bright clutch or wear a pair of multicolour shoes, there’s plenty of gorgeous pieces to choose from. Here are some our key picks for the sunny season.

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